A practical guide to the core SaaS tools every small business needs — accounting, communication, file storage, CRM, and more — with options for every budget including free tiers.
A practical guide to getting maximum value from SaaS free tiers, understanding when to upgrade, and avoiding the trap of paying for features you do not need.
A complete guide to email marketing software — comparing Mailchimp, Brevo, ConvertKit, and others — with practical advice on building lists, creating campaigns, and measuring results.
Essential cybersecurity practices for businesses using SaaS tools — covering passwords, two-factor authentication, phishing, data access, and what to do if you are breached.
A practical guide to connecting SaaS tools through integrations and automation platforms like Zapier and Make — how to identify automation opportunities and build workflows without coding.
A guide to analytics and business intelligence SaaS tools — Google Analytics, Looker Studio, Metabase, and others — with practical advice on what to measure and how to act on data.
A practical guide to CRM software for small and growing businesses — what a CRM does, which platforms are best for different markets, and how to implement one effectively.
A guide to the essential SaaS platforms for running an online store — Shopify, WooCommerce, payment processors, shipping tools, and what to consider for global and emerging market sales.
A guide to managing and optimizing your business’s SaaS subscriptions — tracking what you are paying for, identifying waste, and building a disciplined review process to control costs.
A practical guide to HR SaaS tools for small and growing businesses — covering onboarding, payroll, leave management, performance reviews, and what to look for in different markets.
